Manager/Senior Manager-Marketing

A Global QSR Organization

#Digital Marketing # performance marketing

·         Plan and drive growth for Company online ordering platforms

·         Campaign Planning and execution in partnership with the digital marketing and CRM partner

·         Develop and monitor campaign budget. Measure ROI and KPI’s .

·         Analyse consumer behavior (RFM) and plan and implement CRM campaigns to drive frequency

·         Track and measure SEO and Google Analytics metrics and provide reports

·         Manage all company’s web ordering platforms design and consistency in partnership with the brand team

Explore opportunities to drive break through experience / engagement on company’s app in partnership with the product team

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