Assistant Manager – Digital Marketing

A Fashion Retail Company into Luxury Products/Accessories

#Digital Marketing # Site Merchandising # Online Campaign

·         Work as the single point resource for all activities related to company’s official website

·         Manage the content for the site including hygiene checks, new product/category launches and existing/new product listings

·         Will be responsible for website calendars, campaign/content strategies, UX, VX, tactics, action plans and timelines

·         Monitor, analyze and report on all key metrics of the website (products performance) using Google Analytics on a regular basis

·         Continually work on the Search Engine Optimization (SEO) of the website and define a strong keyword strategy

·         Liaise with internal teams to efficiently manage inventory planning, product listings and site merchandising

·         Plan, order and procure products and other resources as needed to ensure timely product launches and stock availability

·         Review new technologies and keep the company at the forefront of developments in industry

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